Marketing when there is no marketing department

Not all of us run multinational businesses with their own, dedicated marketing team. Perhaps you lead a small company. Perhaps you are a solo freelancer. And you certainly don’t have a marketing department.

Does this sound familiar?

“I am a linguist. I don’t have time to do marketing. In fact, I get stressed just thinking about it”.

Fair enough. But here’s something else.

When you run your own translation business, your personal reputation is at stake with every project. But it’s also your responsibility to make your business sustainable in the long run.

Marketing can help you identify market opportunities, position your services and find the best clients. In this day and age, there are plenty of excellent resources available at the click of a button. Learning about marketing has never been easier, so you have no excuse!

Marketing workshops for non-marketers

Admittedly, sometimes you need more than a good book or blog post. Perhaps you crave the energy, positivity and guidance that only a face-to-face training session can provide. If that’s you, maybe I can interest you in my marketing workshops for freelance translators and interpreters.

My hands-on, intensive marketing workshops are for you if you:

– Feel you are too busy with your translation or interpreting work to do any marketing.

– Realise you really should be doing something about your marketing but don’t know where to start.

-Have tried to apply marketing strategies or tactics in the past and they haven’t delivered.

Check out the upcoming marketing workshops and register your interest. And to be the first to know about our marketing workshops, subscribe to the Marketing for Linguists newsletter or get in touch: albasort.info@gmail.com.

Happy marketing!